UP487 The Big Idea: Cliches, Tumbleweed and the Cost of Boring

UP487 The Big Idea: Cliches, Tumbleweed and t...

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UP556 Strategy Masterclass: Jonathan Licht on Sky Sports in the Global Streaming Era

Jonathan Licht, Chief Sports Officer at Sky Sports, discusses Sky's dominant position in UK sports broadcasting, strategic partnerships, and the future of sports media.Key topics:Sky's portfolio dominance: 225 Premier League matches, 1,000+ EFL games, 118 WSL matches, Formula 1, ...  Show more

UP555 The Lord's Question: What Does The MCC Brand Stand For?

The £295million sale of London Spirit franchise was one of the big sports business stories of the last year. Some of Silicon Valley's most successful and famous leaders buying 49% of The Hundred's Lord's based franchise, in partnership with The MCC, one of the most storied names ...  Show more

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