The Willy Wonka Secret: Candy Bar Advertising

The Willy Wonka Secret: Candy Bar Advertising

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Newsjacking

This encore episode of Under The Influence is one of our favourites of 2026.Lately, companies have been hijacking breaking news stories to create ads.When thieves broke into the Louvre with a ladder, the ladder company quickly produced a tongue-in-cheek ad.When the Oscars read th ...  Afficher plus

Bookmarks 2026

This week, it’s our annual Bookmarks episode.We read a lot of books to research this show. And this episode is dedicated to the great stories that didn’t fit into our regular season.We’ll talk about the importance of numbers in marketing, and a hilarious tale about expense report ...  Afficher plus

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Sally Rooney, Post Individualism and How Marketing Became a Part of Culture
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Has the internet killed our sense of self? Why are the advertising campaigns for films, albums and books lauded more than the art itself? And can everyone leave Sally Rooney alone already? This week Ione and Gina are dissecting how creativity and marketing became so intertwine ...

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Red Hot Take: Dialectics at the Dawn of Techno-Feudalism
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Enthusiasts have long claimed driverless cars are around the corner. As they hit the streets from the West Coast to Wuhan, the business model is taking shape too. In this episode of The Big View podcast, James Peng, CEO of $6 bln industry pioneer Pony AI, explains what’s changed. ...  Afficher plus