The SEO Disaster at 𝕏: Billions of Clicks Le...

E963: I sit down with TJ Robertson to discuss how AI search experiences are influencing SEO strategy, content creation, and brand visibility. This conversation looks at how large language models, AI Overviews, and conversational search interfaces are becoming an additional layer ...  Show more

E962: Keyword stuffing in Google Business Profile names is one of the most common - and frustrating - competitive tactics in local search. Claudia Tomina, founder of ReputationArm and a Google Product Expert, joins the show to answer a listener question about what business owners ...  Show more

On This Episode:Greg shares how we can address the biases we subconsciously bring to our conversations.Discover how to break down your subconscious bias.Learn how diversity can lead to increased business performance.Greg shows the two main categories of bias we should keep our ey ...  Show more

When faced with challenges, do you often seek someone else to blame? Leadership expert Michael Timms shows why this instinct is counterproductive, highlighting three effective habits of self-accountability that will empower you and others to make positive change — whether at home ...  Show more

Many of us have internal beliefs—I need it done now, I know I’m right, I need to be involved—that feel like truth but actually hold us back as leaders. Executive coach Muriel Wilkins calls these counterproductive beliefs “hidden blockers,” and she talks the Amys through the proce ...  Show more

I didn’t pay them. I didn’t force them. I didn’t even try to persuade them. No, to convince these 8 influencers I used an extremely powerful psychological bias. This same bias has been used to sell one thousand pounds of cheese in three hours, turn greedy bankers into charitable ...  Show more