The Big 2-0-0: Highlights, Hits, and Hot Takes from the Playbook Archives

The Big 2-0-0: Highlights, Hits, and Hot Take...

Heather OsgoodHeather Osgood

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Podcasting’s Next Growth Engine: How Local and Regional Advertisers Are Entering the Space

For years, podcast advertising has been largely driven by national brands. But that is beginning to change.In this episode of The Podcast Advertising Playbook, Heather Osgood sits down with Scott Porretti, President of Katz Digital, to discuss how programmatic advertising is expa ...  Show more

 . 39min 14sec
The Next Era of Podcast Creation

Artificial intelligence is rapidly reshaping the media landscape, but what does that actually mean for podcasting? On this episode of The Podcast Advertising Playbook, Heather sits down with Jeanine Wright, Co-Founder & CEO of Inception Point and former executive at Simplecast, A ...  Show more

 . 45min 33sec

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