Keyword Cannibalization: What It Is, When to ...

E1047: Google just released official guidance on how to show up in generative AI search features like AI Overviews and AI Mode. And according to them? GEO (Generative Engine Optimization) is just SEO. AEO (Answer Engine Optimization) is just SEO. There's no special LLM optimizati ...  Show more

E1046: Most websites ignore image SEO. They upload files named IMG_9283.jpg. They leave alt text blank. They use stock images with no context. Then they wonder why they are not getting traffic from Google Images or why their pages are underperforming. We break down a short thread ...  Show more

There’s a lot of talk about a recession and the economy lately, and I have seen a number of posts online about recession-proofing your business.

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Although markets have recovered over the last few weeks after a sudden drop, our Head of Corporate Credit Research warns that investors are still skeptical about the growth outlook.

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Do the recent headlines speculating that Saudi Arabia may be ready to give up the petrodollar and start pricing oil in grams of gold? Luke Gromen sees that as "inevitable". Here's the link to the Howard Marks investor letter mentioned in this interview: https://www.oaktreecapit ...  Show more

In this power-packed episode of Market Mondays, we explore some of the most critical and timely financial topics affecting today's markets. First, we dive into the complexities of the Yen carry trade—discussing whether it's truly over or if there are more potential financial disa ...  Show more