Jonnie Cahill (PepsiCo) | How to Onboard with Intention

Jonnie Cahill (PepsiCo) | How to Onboard with...

‏التالي

Joon Silverstein (Coach) | From Legacy to Cultural Icon: How Coach Won Gen Z

Very few brands have reinvented themselves as successfully, or as culturally, as Coach. On this week's episode, Jim sits down with Joon Silverstein, Chief Marketing Officer of Coach, to unpack the bold transformation behind one of fashion’s most compelling modern growth stories. ...  عرض المزيد

Kellyn Smith Kenny (AT&T) | Reinventing and Redefining Trust in Telecom

Few brands define connection quite like AT&T—not just through technology, but through trust. And trust is not a word historically associated with telecom companies.Jim’s guest this week is at the center of AT&T’s transformation: Kellyn Smith Kenny, the company’s first-ever Chief ...  عرض المزيد

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From Crystal Pepsi to Cool Ranch Doritos: Lessons from David Novak
Masters of Scale

David Novak, co-founder and former CEO of Yum! Brands, joins host Jeff Berman to share lessons from scaling one of the world’s largest restaurant companies. Hear how his focus on listening, team recognition, and taking big swings helped grow a fast food empire to a $32 billion ...

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BONUS: Brand Building Live at Cannes Lions
How I Built This with Guy Raz

What does it take to successfully market a brand today? Last month, Guy sat down with marketing expert Jim Stengel to find out.

Jim spent more than two decades at Procter & Gamble, where he managed international brands like Jif and Pampers. He spent seven years as P& ...

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HIGHLIGHTS: Debra Crew - CEO of Diageo
In Good Company with Nicolai Tangen

We've curated a special 10-minute version of the podcast for those in a hurry.   Here you can listen to the full episode:  https://podcasts.apple.com/no/podcast/diageo-ceo-shifting-drinking-trends-brand-innovation/id1614211565?i=1000700857139&l=nb Are our drinking habits changing? ...  عرض المزيد

Eat your heart out, Willy Wonka: How Edita beat out global household names to become the leading snack food producer in Egypt (Ep 6)
Making It

If you’ve ever been starving in Egypt without a kitchen anywhere in sight, it’s likely that you’ve tried a snack by Edita. Since its founding in 1996, the maker of such brands as Todo, Molto, Bake Rolz and Twinkies, expanded its product offering, grown its manufacturing capacity, ...  عرض المزيد