Nerd Alert: What Marketers Get Wrong About Their Own Brands

Nerd Alert: What Marketers Get Wrong About Th...

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Synthetic Research and the Future of Marketing with Peter Weinberg

95% of senior marketing leaders are already using or planning to use synthetic data within 12 months. So why are so many marketers still on the fence?In this episode, Elena, Angela, and Rob talk with Peter Weinberg, co-founder of Evidenza and former head of research at LinkedIn’s ...  Show more

 . 42min 20sec
Nerd Alert: Your Strongest Distinctive Brand Asset

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use. In this episode, Elena and Rob explore the first large- ...  Show more

 . 8min 49sec

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