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Email Marketing Rules You Can Finally Stop Following | Bathroom Break #122

Are there Marketing "best practices" costing you signups? (Yes.) Jay and Daniel call out 2 email tactics that are officially dying: double opt-in + requiring a work email to access your content. Jay breaks down the data on how double opt-in loses you 30 to 40% of your list AND sp ... Show more

. 8min 32sec

Building a Team of AI Marketing Agents with Ryan Gavin, CMO at Slack

What happens when customers stop visiting your website and start buying straight from an AI chat?Ryan Gavin, CMO at Slack (part of Salesforce), joins Daniel to break down how AI agents are rewriting the Marketing playbook, from lead routing to content QA to the agent first intern ... Show more

. 52min 0sec

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