Best tip for a new CMO working with a skeptical marketing-resistant sales leader

Best tip for a new CMO working with a skeptic...

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One signal that tells you a company is actually ready for AI agents

Most AI implementations fail because companies lack proper data foundations and context integration. Ariel Kelman, President and CMO at Salesforce, explains how their Agentforce platform addresses these fundamental challenges through trusted enterprise data connections. The conve ...  Show more

Marketers will be embarrassed they used to do manually

AI-powered video production is replacing traditional filmed advertising. Ariel Kelman, President and CMO at Salesforce, explains how marketers will abandon manual video creation within five years. His team built a complete animated flythrough of four event spaces in six hours usi ...  Show more

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