Cracking the Code of Customer Contradictions

AI isn’t replacing jobs the way headlines suggest, but it is changing who keeps them.Greg Emerson, BCG’s global leader of technology and AI investing, explains why AI will reshape three to four times more jobs than it replaces. He argues that fears of mass unemployment are overbl ...  Show more

Navigating uncertainty means one thing: flexibility beats prediction.Nikolaus Lang, global leader of the BCG Henderson Institute, looks 25 years into the future, breaking down what four plausible scenarios mean for GDP growth, work hours, and defense spending. He explains what CE ...  Show more

If you're a loyal podcast listener, you probably know that I'm obsessed with all things customer behavior.

And if you're new around the block, I NEED to break it to you: I'm a psychology freak.

Here’s the thing…understanding human behavior can t ...

Gemma Milne talks with Thomas Wieberneit, co-founder, CEO, and Principal of aheadCRM, about customer journey orchestration, understanding the dynamics of customer consent to provide data during that journey, the importance of consolidating data sources, the two biggest challenges ...  Show more

Ralph and Lauren go into a deep discussion about marketing metrics that truly matter. They cover the importance of customer lifetime value, sharing strategies to encourage repeat purchases and maximize long-term profitability. They also talk about often-overlooked post-purchase e ...  Show more

Episode web page ----------------------- >>> Insights Unlocked audience survey <<< Link https://bit.ly/3y4u9IJ We're conducting a 6-question survey to learn more about our listeners, and we'd love your participation! Your feedback will help us tailor our content to better meet yo ...  Show more