S20E11: Labubu Dolls and the Business of Scar...

Send us Fan MailBuilding business judgment is learnable – most candidates just go about it the wrong way.Tauseef Charanya spent 10 years at BCG, conducted over 300 case interviews, and coached hundreds of candidates through the process. In this episode, he explains what business ...  Show more

Send us Fan MailUsing AI for case prep? For most candidates, it's costing them the offer.McKinsey and Bain are already grading how you use AI in interviews this cycle.Most candidates ask AI for answers, skip the hypothesis, and accept whatever it hands back. That skips the exact ...  Show more

Welcome back to The Girls in Marketing Podcast! In this episode, we’re diving into the latest marketing news that’s got everyone talking - from the rise of AI dolls on LinkedIn (yep, that’s a thing) to the newest updates from Canva’s Create event. We’re also breaking down the Gen ...  Show more

An ugly-cute monster has become a global sensation. PopMart, the company behind Labubus, has leveraged blind-box packaging, scarcity and artist collaborations to turn these collectible plushies into a booming business. WSJ's Kaitlyn Wang explains the rise of the Labubu and a "Lab ...  Show more

Scarcity can make people want something more — even if they didn’t want it in the first place. Whether it’s the new Nintendo Switch 2 or a rare collectible toy, businesses are using clever marketing strategies to create hype and boost sales. But what exactly is scarcity marketing ...  Show more

We’ve got the keys to Barbie's dream house and we’re unlocking her legacy, staying power and what’s ahead. We're joined by Time reporter and Mattel expert Eliana Dockterman and entertainment and culture journalist Matthew Jacobs to talk about Barbie's ups and downs and the key bu ...  Show more