Sports x Fashion: Who’s Really Winning?

Sports x Fashion: Who’s Really Winning?

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Lessons on Purpose, Restraint and Responsibility

Speaking at the Institut Français de la Mode graduation ceremony in Paris, BoF founder and CEO Imran Amed reflected on his own personal journey that led him to create The Business of Fashion, starting with a chance encounter with a stranger in the New Delhi airport.“That moment w ...  Show more

Have Sneakers Lost Their Cool?

Sneakers have driven growth for the sportswear industry for decades, in recent years accelerated by the pandemic and work-from-home culture. However, a recent Bank of America report sparked debate by suggesting the sneaker boom may be nearing an end, including a rare double downg ...  Show more

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