S6 E4 Why Investors Reject Your Start-Up with Euan Lockwood
A great product isn't always enough to secure funding. In this episode, Euan (of Kerf) and I explore why investors reject start-ups and how branding shapes their decisions more than most founders realise. We also discuss how perception, positioning, and brand identity influence f ...Show more
S6 E3 Does Your Scientific Research Have Real-World Value with Oliver Peacock
Scientific research drives innovation, but not all of it makes it to the real world.In this episode, Oliver Peacock (of Peacock Holographic) and I explore how research becomes practical impact and why some discoveries never leave the lab. We also discuss how research can be appli ...Show more