Office Hours: Events Are Fake Marketing

Office Hours: Events Are Fake Marketing

Josh KopelJosh Kopel

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Your Best-Selling Dishes Might Be Killing Your Restaurant: Amanda Maneesilasan on Letting Go to Level Up

What if the very thing you’re afraid to remove is what’s holding your restaurant back?Amanda Maneesilasan didn’t plan to take over her family’s restaurant. But when she did, she made a decision most operators avoid. She eliminated the familiar, stripped out the shortcuts, and reb ...  Show more

 . 39min 3sec
Ditch the Storefront: Michael Russo on Going Where Customers Are, Failing with Discipline, and Building a Franchise That Scales

What if the biggest mistake in your business model is having a fixed address?Most operators spend their careers fighting for foot traffic. Michael Russo went the other direction. As the Chief Growth Officer of Wild Bill’s, he bought a veteran-founded craft soda brand and scaled i ...  Show more

 . 33min 41sec