357 - Your Last-Minute BFCM Email Checklist (Before You Hit Send)

357 - Your Last-Minute BFCM Email Checklist (...

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364 - How Many Abandonment Emails Is Too Many? (Browse vs Cart vs Checkout)

Episode #364 - How Many Abandonment Emails Is Too Many? (Browse vs Cart vs Checkout) Every ecommerce founder I know has two fears that live side-by-side: "Don't annoy my audience"… and "Don't leave money on the table." Abandonment flows hit both fears at the exact same time. 🎧 I ...  Show more

363 - Why "Better Design" Isn't Boosting Your Email Revenue

Episode #363 - Why "Better Design" Isn't Boosting Your Email Revenue Every week, I watch brilliant ecommerce founders obsess over the wrong thing: the design of their emails. They zoom in on pixel spacing, shade variations, and whether the button corners feel "too round." But her ...  Show more

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