Gap's Revival | Faded Khakis | 1

It’s late 2023, and Gap’s new CEO Richard Dickson is trying to revive the brand’s fading fortunes. Dickson is the man who rescued Barbie from cultural irrelevance and turned her into a blockbuster movie star. To do the same at Gap, Dickson finds out that he’ll have to change Gap’ ...  Show more

The “Better in Denim” ad campaign put Gap back on the map for Gen Z — but are viral ads enough to fuel a comeback? Jordyn Holman of the New York Times breaks down how Gap CEO Richard Dickson is taking the company back to its pop culture roots. Later, David dives deeper into Old N ...  Show more

This week, we’re taking a look at what some top brands are doing in the sports and entertainment space. This is part of our ongoing monthly series, Brands that Matter, with ‘Fast Company’ senior staff editor Jeff Beer who covers advertising and branding. Then, we chatted with ‘Fa ...  Show more

Today is Thursday, February 15, and we're looking at Gap vs. J.Crew.Listen to Business Wars Daily on the Wondery App or wherever you get your podcasts. You can listen to all episodes ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free ...  Show more

When JCPenney, the 100-year-old department store, decided to rebrand in 2011, they sought the best in the biz to give them a makeover. Enter Ron Johnson, the affable retail genius behind the Apple Store. Hailed as a techy visionary, Johnson was supposed to reinvent the brand. Ins ...  Show more

Gap is predicting a tariff impact of as much as $300 million, and revealed stubborn weakness at two of its smaller brands, Banana Republic and Athleta. The company's CEO Richard Dickson spoke on the company's weak quarter with Bloomberg's Matt Miller and Katie GriefeldSee omnystu ...  Show more