EP291. Meet Forestwise, the ingredient suppli...

In the beauty industry, success is often measured by landing big retailers, securing investment, or building a large team. But what if some of the most resilient and values-driven indie beauty brands thrive precisely because they reject that model? In this episode of Green Beauty ...  Show more

You might not have noticed it yet, but there's a new word quietly taking over the beauty and wellness industries: longevity. It's showing up everywhere, from skincare marketing, supplements, blue zone diets, to so-called anti-zombie-cell serums (yes, you've read that right!). And ...  Show more

2024 has brought forth the arrival of the “Sephora tweens,” which refers to members of Gen Alpha (roughly defined as those born between 2010 and 2024) who have enthusiastically taken to buying up skincare and makeup. This phenomenon, driven largely by beauty-related chatter on ...

Brands like Bubble, Starface and Byoma rode TikTok-native aesthetics to win Gen-Z hearts and Sephora shelf space with plush mascots, playful stickers and sensorial jelly textures. Founders close in age to their audience moved fast, crowd-sourced ideas and mastered algorithms. Now ...  Show more

What does it take to build a successful fashion brand that's inclusive for all? Today we hear from Brittney Saunders, founder of Fayt The Label, on the realities of building a size-inclusive brand. Aaand, if you can’t quite get your makeup to stay on all day, our beauty expert Jo ...  Show more

2024 has the potential to be a dynamic year for dealmaking in beauty, as brands including Makeup by Mario, Kosas, Merit and even Selena Gomez’s Rare Beauty begin exploring their strategic options. But strategic buyers and private equity firms are also adopting more selective a ...