Live from Deutsch in LA: Those Moments of Magic

Live from Deutsch in LA: Those Moments of Mag...

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Revisiting Challenger Brand Theory with Hugh Derrick of Eat Big Fish

Hugh Derrick is a long time partner at the Eat Big Fish consultancy in London. We talk about the principles outlined in Adam Morgan's original book and how time and shifts in social behavior have impacted its theories. A great conversation. 

Live from Arnold in Boston: Brains, Grit and Brand Building

Boston has been a creative powerhouse for decades. While agencies like Mullen, The Barbarian Group, Modernista, and Hill Holiday have all left their mark, Arnold continues to this day, alongside smaller agencies like Colossus, to make a mark with national work (think Progressive ...  Show more

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