AI Hype Vs. Reality at CES 2026

AI Hype Vs. Reality at CES 2026

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The Truth About AI Chatbots in Marketing (and How It Can Be Fixed)

Sid Sudhakaran, Head of Data Strategy & Engineering for North America at Kantar, explains the benefits of the company’s ambitious AI assistant: KAiA. He explains how it democratizes data, when chatbots work for marketers (and when they don’t), and the real customer pain points th ...  Show more

SEO Has Been Upended. Here’s What the Future Could Look Like

Bill Gross, founder of Overture (the company that created paid search) and now ProRata.ai, says that generative AI is fundamentally rewriting the rules of search - which means marketers, advertisers, and customers must all adapt to new ways of discovering products. Gross explains ...  Show more

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