Blink and You’re in AI Mode: AIOs Are Redirec...

OpenAI Reveals Pay-Per-View Ads in ChatGPT & More Digital Marketing News | EP. 417This week on Marketing O’Clock: OpenAI reveals pay-per-view ad model for ChatGPT, while Google confirms Gemini still has no plans for ads. Plus, ChatGPT checkouts will take a 4% cut of Shopify sales ...  Show more

This week on Marketing O’Clock: Campaign total budgets are rolling out globally for Search, PMax, and Shopping. Also, Google introduces the Universal Commerce Protocol and Direct Offers in AI Mode. Plus, Gemini launches Personal Intelligence.Visit us at - https://marketingoclock. ...  Show more

How a TikTok ban will affect YOUR ad campaigns and social media reach. New incentives for agencies to use Google ads because, well, the math wasn't mathing. Why is Google adding outbound links to YOUR WEB SITE'S CONTENT?! And if you don't know what the Castlecore a ...

Here is your wrap-up of the last week in the digital marketing space.

This week: Shares are the new likes, Meta admits engagement is slipping, Google backpedals on cookies, Threads ads get the side-eye, AI is eating your clicks, and on X... drag Elon, lose reach.

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<span>They don’t want to, but they might have to — how Meta’s proposal for handling personalized ads might cripple their ad business. Microsoft’s version of Performance Max is out in the wild. Will YouTube summarize your brand’s videos accurately?</span>

<span>And on the ...

A surprising drop for Instagram — less posting, fewer ad dollars. Why Meta’s loss turns out to be Meta’s gain. TikTok wants its users to flip out, as it launches a new post format. The surprising underdog now winning the influencer marketing race. And we now know why a big chu ...