G2 data: 1/2 of global software buyers now start search on AI chatbots instead of Google

G2 data: 1/2 of global software buyers now st...

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The most underrated signal brands should optimize for

G2's data reveals enterprise buyers increasingly rely on AI-powered search for software decisions. Tim Sanders, Chief Innovation Officer at G2, oversees insights from over 100 million annual software buyers and has identified critical optimization strategies for AI discovery. San ...  Show more

Can AI visibility ever hurt a brand’s conversion funnel?

Enterprise buyers research software through AI 13 times more than traditional search. Tim Sanders, Chief Innovation Officer at G2, oversees buyer behavior insights from 100 million annual software purchasers and has identified critical optimization gaps in AI-driven discovery. Th ...  Show more

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