IBM's Global Managing Partner on how CEOs Are...

What happens when marketing, psychology, and emerging tech converge around a single purpose, redefining the relationship between brands and consumers? In today’s episode, I’m joined by Jaime Schwarz, a creative force behind Brand Therapy, The TeamFlow Institute, and MRKD.art, who ...  Afficher plus

How Do Marketplaces Turn AI Ambition Into Scalable, Trusted Enterprise Reality? That is the question I explore in this episode with Julie Teigland, Global Vice Chair for Alliances and Ecosystems at EY, someone who sits right at the intersection of enterprise demand, technology pl ...  Afficher plus

What if the next big wave in marketing isn’t about targeting people at all—but impressing their AI agents instead?

Abhay Parasnis, CEO of Typeface and former CTO at Adobe, joins us to explain why the future of brand discovery is less “search bar” and more “autonomous age ...

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In this Advertising-special episode of Money Majlis, we sit down with Sasan Saeidi, global client lead at WPP & VML and the current world president of the In ...

Welcome to *Brand Scientist*, the podcast where we explore the science behind building and managing great brands. I'm Baaghil, your host and brand scientist. In today's episode, titled "AI and Personal Brand," we're delving into a fascinating topic at the intersection of artifici ...  Afficher plus

Fast-fashion giant H&M recently announced its plans to deploy AI-generated "digital twins" of real-life models in marketing campaigns. While H&M argues it's proactively managing inevitable industry changes, including by working with models to compensate them for use of their AI v ...  Afficher plus