Why This Brand Strategist Charges a Fee for P...

I sat down with Erika, Creative Director and CEO of Erika Maram, where she leads editorial design, creative direction, photography, and high-level campaign work. We dive into her journey from working with Goss Magazine to being on set with female astronauts, and how she’s built l ...  Afficher plus

Everyone sees the aesthetic photos, curated dinners, and the dreamy locations… but no one talks about what it actually costs to host a design retreat.In this episode, we’re breaking down the real numbers behind our retreat from venue and accommodations to marketing, experiences, ...  Afficher plus

Ever wondered how to significantly increase your rates?

In this episode, I share my journey from charging $65 for logo designs to landing $20k+ branding projects. You’ll get insider tips on positioning, specializing, and communicating value to attract high-paying clien ...

Too many Graphic Designers forget one brutal truth. Design is NOT for you, your portfolio, or even your client. It’s for their audience. Period. The client pays the bill, sure. But they’re not the one your work is for. And every time you forget that, your design gets weaker. L ...

How do you truly stand out in the architecture industry? In this follow-up episode, we dive deeper into real strategies for differentiation—beyond the usual clichés and overused tactics. If you've ever wondered why clients struggle to choose between firms or why pricing pressu ...

Tired of feeling like you have to post endlessly on social media to land design clients? I’ve got you covered! In this episode, I’ll show you how to build a thriving design business without relying on social media platforms. I'll share practical strategies to connect with ...