The Possible Effect: Christian Muche on the C...

Music is no longer just something we listen to... it’s something we interpret, share, and use to make sense of the world around us. In this episode, Michael Kassan sits down with Jackie Vignone, CRO of Genius, to explore how the platform has evolved from a lyrics destination into ...  Show more

What if the most powerful growth strategy isn’t another ad, but a simple “thank you”? Nift Founder and CEO, Elery Pfeffer, joins Michael Kassan to unpack why gratitude may be the most overlooked engine in modern commerce, how AI can create meaningful discovery instead of digital ...  Show more

The core goals for any marketing department revolves around the customer experience. But when you think about the customer journey, what is the difference between the marketing of a product and the experience of the product itself, and how should each of those blend together?  ...

Laura Warnod, MSc, is a consultant and coach who is "re-humanizing" the workplace. Laura's personal story of resilience inspired her to leave her 9 to 5 job to become an entrepreneur and create her platform, The Culture Cabinet. Laura coaches people to embrace their true self, ho ...  Show more

From her early days in finance to fashion, to now adtech, Susan Vobejda defines her professional journey so far as a learning career. And with the desire to be on the cutting edge of tech and data-led growth, Susan made the move from CMO of Tory Burch to CMO of The Trade Desk. Bu ...  Show more

Video marketing is key today, especially when it comes to advertising online. A lot of companies struggle with creating content that really appeals to today’s consumers. The good news is, I have an incredible expert on today’s episode to give you insights into what is working ...