Episode 299: Jim Edwards Genie Hack with Brai...

Jim Edwards and Stew Smith discuss why adding a business book to your marketing plan is a strategic business move. Check out Jim’s words of wisdom as he breaks this down for all of us. Writing a book is about becoming the person people listen to... The Expert... The Authority. It ...  عرض المزيد

Jim Edwards and Stew Smith discuss using a book to help make business offers for higher ticket items that people cannot refuse. Using https://CopyandContent.ai Super Genies, check out the Genie Walk-Through Jim does to take any offer you want to the next level. One-time offers, u ...  عرض المزيد

Send us Fan Mail In this entertaining episode, Bill Caskey speaks with content marketing veteran Erik Deckers about the plague of corporate jargon in today's business world. Deckers, owner of a content marketing agency and longtime humor columnist, shares his insights on why phra ...  عرض المزيد

AI is changing Marketing faster than ever, but it doesn’t have to be intimidating. Daniel’s OUT, Tamara’s IN…and she’s got product marketer, startup veteran, and AI enthusiast Michelle Nieberding to talk about how to bring more play and less panic into experimenting with AI. Mich ...  عرض المزيد

Vikrant Batra, cofounder of Maximon.ai and former CMO at HP, says that if you aren’t already well on your way in your AI journey, your marketing organization is in serious trouble. He details why he left his former corporate employer to strike out in an AI business, how fast chan ...  عرض المزيد

Ralph Burns and John Moran have a discussion about the fundamental principles of demand generation versus demand capture in digital marketing. They talk about how to effectively scale campaigns by understanding the nuances of audience engagement and conversion attribution. John a ...  عرض المزيد