The Power of Independence: Why Brands Are Bet...

Creators may think they have an idea where AI is heading, but now they’re faced with a critical decision: when do they lean in and when to run in the opposite direction. With constant changes and new reports of “AI brain fry,” it’s hard to get an accurate picture: does AI help cr ...  Show more

Independent creators have to find a way to succeed, often without a network to support them and a safety net to fall back on.. In fact, 80% of the ORBIT top 15 performing podcasts are indies. But what does it take to win on their own… and is it worth it?Find out in an all-new Med ...  Show more

The Happy Meal is the most successful meal in human history. With over 35 billion units sold, or about four for every person on Earth, McDonald’s iconic “Food and Fun in a Box” has also made the company a bigger toy distributor than Hasbro or Mattel (and maybe even Santa). But fe ...  Show more

Episode #1 of our new show… The Best Idea Yet. We’re serving it up here early for the Besties & Yetis.For future episodes of TBIY, subscribe/follow here: https://wondery.com/links/the-best-idea-yet/The Happy Meal is the most successful meal in human history. With over 35 billion ...  Show more

Wendy’s is gunning for McDonald’s customers, and the red-headed competition’s latest target is the infamous McFlurry machine. So how is Wendy’s trying to poke McDonald’s and will it work out for them and Frosty sales? Plus: OpenAI is out $5B and password security may get a refres ...  Show more

For performance marketers, having the right creative is essential. That’s why conducting research and pretesting to better understand the consumer are more important than winning awards—and ultimately will be better for the bottom line. In this episode, we’re talking with Rob DeM ...  Show more