Turn Clicks Into Patients: The 2026 Local Con...

In this episode, we’re talking about preventive care marketing, how to attract patients who want to stay ahead of problems, not just react when something hurts.If your marketing mostly speaks to pain and urgent symptoms, you can end up in a cycle of one-time visits and inconsiste ...  Show more

Think ChatGPT is helping your SEO? It might be doing the opposite. In this episode, we’re unpacking the truth about using AI tools like ChatGPT for SEO, including where they fall short, how they can quietly hurt your rankings, and what most clinic owners are getting wrong. You’ll ...  Show more

As online business owners, we all want to attract more traffic and generate leads without spending endless hours creating content or running ads. That’s why, I’m sitting down with SEO expert Faith Hanan to explore practical, no-fluff strat ...

E751: João Filipe Pereira, my guest, has led SEO at Eventbrite and TripAdvisor.

We go deep into surprising SEO experiments that challenge conventional wisdom - and actually improved traffic, even after Google's latest updates.

In this episode:
- How adding ...

E509: How I run SEO experiments and why every digital marketer should be doing this.

The SEO change log I keep and some of the experiments I'm running now.

This is one of the most insightful things you can do in SEO.

00:00 Introduction
00:34 Bottom o ...

E387: This website has only 10/100 SEO Domain Authority. Yet, that's enough for it to get 3,000 organic clicks a week from Google and hundreds of newsletter signups each month.

It's a niche site ranking for bottom-of-funnel keywords - and a nice story.

If you wan ...