SEO Veteran Debates AI Search Founder on What...

E1023: How Google Discover works and why it can outperform traditional SEO by a massive margin. Google Discover isn't driven by search queries. It's driven by attention. If you understand how to stop the scroll, you can unlock traffic levels that most publishers never reach. This ...  Show more

E1022: Patrick Stox of Ahrefs breaks down what actually matters in SEO right now and what doesn't. We cover a wide range of topics, from technical SEO and internal linking to AI content, programmatic SEO, and the growing conversation around GEO and large language models. Patrick ...  Show more

On This Episode:Greg shares how we can address the biases we subconsciously bring to our conversations.Discover how to break down your subconscious bias.Learn how diversity can lead to increased business performance.Greg shows the two main categories of bias we should keep our ey ...  Show more

When faced with challenges, do you often seek someone else to blame? Leadership expert Michael Timms shows why this instinct is counterproductive, highlighting three effective habits of self-accountability that will empower you and others to make positive change — whether at home ...  Show more

Many of us have internal beliefs—I need it done now, I know I’m right, I need to be involved—that feel like truth but actually hold us back as leaders. Executive coach Muriel Wilkins calls these counterproductive beliefs “hidden blockers,” and she talks the Amys through the proce ...  Show more

I didn’t pay them. I didn’t force them. I didn’t even try to persuade them. No, to convince these 8 influencers I used an extremely powerful psychological bias. This same bias has been used to sell one thousand pounds of cheese in three hours, turn greedy bankers into charitable ...  Show more