The Content Cascade Strategy Every Brand Need...

"Storytelling is local. But we are a global brand, so we do need consistency — and enough flexibility that everything can be used at a local level, because what resonates in China is not the same thing that resonates in Kenya." — Sydnye WhiteORDER THE CHIEF STORYTELLING OFFICER H ...  Show more

"You do the story that you want to do because you believe in it and it will find an audience. You have to be passionate about something and not try and hop off what's already out there. You have to absolutely 1000% have a vision." — Leslie ZemeckisNot all stories are treated equa ...  Show more

In this solo episode, I will talk about the power of storytelling and how we can use it in business situations to control the emotions of the folks listening to us. I break down a simple storytelling structure that helps trigger good hormones from our listeners. I also gave some ...  Show more

Not all great stories are told by speakers but all great speakers tell stories. This is the secret to why some speakers have you hanging on their every word and chomping at the bit to take some form of action. The key here though is to not just tell any old story but ...

A leader is given a presentation coach and two goals: ‘tell a better story’ and ‘be more responsive in the moment.’ This episode is the coaching conversation about telling a better story. There are four tools in the episode:1. Grab our list of questions [please link to the PDF]2. ...  Show more

How to craft compelling stories that captivate, inspire, and make an impact.Great storytelling isn't just about telling tales—it’s about crafting experiences that captivate, inspire, and drive change. In this special Quick Thinks bonus episode of Think Fast, Talk Smart, Matt Abra ...  Show more