Ask Terry 2026

Ask Terry 2026

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Creativity is the Most Powerful Business Tool: Canadian Marketing Awards 2026

This week, we look at the level of advertising creativity north of the border.We’ll talk about a campaign that used real “sleep talking” to sell mattresses.We’ll explore a remarkable idea that transformed the annual migration of penguins into a protest march.And we’ll look at a c ...  Show more

Flexi Discs

This week, we look at a humble marketing tool.The Flexi Disc.These razor-thin, flexible vinyl records had poor sound quality, but they helped sell cars, hit songs, chewing gum, soap operas and even Beatle records.And in one case, a family won a million dollars with a flexi, and i ...  Show more

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