Raise Your Hand Marketing - The Strategy That...

Most business owners judge marketing by the first sale. The best businesses measure it by the lifetime value of a customer.In this episode, I explain why marketing isn't an expense—it's an investment in acquiring profitable lifetime customers. We explore customer lifetime value, ...  Show more

Most businesses spend their time chasing leads. The businesses that win create demand.In this episode of The $100M Entrepreneur Podcast, Brad explains why lead generation alone isn't enough to build a valuable business. He breaks down the difference between attracting prospects a ...  Show more

"But you need all five to have a thriving, growing business." Today, Alex (@AlexHormozi) discusses the five core functions of a business and how to think about them. He emphasizes the importance of not only lead generation but also lead nurturing, sales, fulfillment, and ascensio ...  Show more

“Growth just happened as a consequence of not stopping and steady, consistent improvements over time.” Today, Alex (@AlexHormozi) talks shares with us the 5 different ways you can scale your business to reach millions in revenue and the pros & cons of each way to scale. So, which ...  Show more

There was a time I thought building a successful business was about timing or luck. But after decades of building and scaling companies, I realized it’s about following a framework. A repeatable process that works across industries, recessions, and even pandemics.In this episode ...  Show more

Get the unfiltered memos I send my team as we scale Acquisition.com to $1B+: Leila's Letters