What's more important in the AI era: trust, traffic, or personalization?

What's more important in the AI era: trust, t...

Up next

If you could delete one category from the MarTech stack tomorrow, what would it be?

Websites face an uncertain future as AI reshapes how people discover content. Anda Gansca, Co-Founder and CEO of Knotch, explains how content intelligence connects digital properties to actual business outcomes. She breaks down why traffic matters less in the AI era, how trust ou ...  Show more

What's one thing marketers still believe about websites that won't be true three years from now?

Websites are losing traffic in the AI era. Anda Gansca, Co-Founder and CEO of Knotch, an AI-powered content intelligence company, explains what marketers still get wrong about their digital properties. She breaks down why personalization can backfire and tip into the creepy facto ...  Show more

Recommended Episodes

SaaStr 349: How to Turn Your SaaS Startup Into an Army with David Sacks, General Partner at Craft Ventures
The Official SaaStr Podcast: SaaS | Founders | Investors

Startups can get messy. Especially in growth. David Sacks (Yammer, PayPal) shares how to navigate from 50-500 employees.

This episode is an excerpt from David's session at SaaStr Summit: The New New in Venture. 

Full video:

  Show more

SaaStr 588: Navigating the Rocky Road from Founder-Led Sales to The First Dozen Sales Professionals with Demodesk CEO Veronika Riederle and VP Revenue Lauren Wright
The Official SaaStr Podcast: SaaS | Founders | Investors

<span style="font-weight: 400;">How do you build a sales organization from scratch? How do you go from $0 to $1M ARR and beyond? What about moving from founder-led sales to building a sales team and scaling your revenue growth?</span><span style= "font-weight: 400;">
</sp ...

  Show more

SaaStr 674: The Cold, Hard Truths About SaaS In 2023: Part 1 AMA with SaaStr CEO and Founder, Jason Lemkin
The Official SaaStr Podcast: SaaS | Founders | Investors

Startups come in all shapes and sizes on various stages of a timeline, yet it's not surprising how many have the same questions and concerns about how to scale from x to y to z, the right time to hire and fire, and how to keep a team motivated during hard times. 

...  Show more

First Time Founders with Ed Elson – How This German Founder Built The Nation’s Most Valuable Startup
The Prof G Pod with Scott Galloway

Ed speaks with Alex Rinke, co-founder and co-CEO of Celonis, a process mining and intelligence company. They discuss how his management style evolved as the company scaled, the challenges facing Europe’s startup scene, and his advice for founders navigating the fundraising proces ...  Show more