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When NOT to Market Your Brand, with Paul Reiss, Founder of Protein Pints | Ep. 432

Paul Reiss dropped out of college to build Protein Pints, and then scaled it from 1 store to 15,000 in just three years. His strategy: deliberately pumping the brakes on Marketing so the brand wouldn't blow up before it could actually deliver. Paul and Daniel get into why going v ... Show more

. 37min 26sec

Are You Measuring These Email Metrics? | Bathroom Break #116

Most of what you're measuring in email Marketing is noise, and the signals that actually predict pipeline are hiding in places you're probably not even looking. Daniel breaks down why every email needs a honeypot link, an invisible link that only bots click, so you can strip out ... Show more

. 10min 26sec

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