Outside the Box: A Bigfoot Costume and a $50 ...

This election season is bringing a major hike in ad rates. What’s a lawyer to do? Later, service and gifts give every member of your law firm the opportunity to level up client experiences. ----- Massive political ad spends are pushing expenses higher than ever in the lead-up to ...  Show more

Chris Earley runs a mid-sized personal injury law firm with an out-sized impact in Boston, one of the biggest, most competitive legal markets around, without trying to out-spend the giants. His approach: go narrow instead of broad. He calls it the centipede method, and it's exact ...  Show more

Ladies and gentlemen! Tonight’s main event is a rough and rowdy throw down over: What exactly is a conversion? Later, LSAs are confusing, amIright? Gyi and Conrad shed some light on how to make the most of your marketing dollar. _________________________ So, you’ve just placed a ...  Show more

“Rank Number One!”—an all too easy promise made by SEO agencies, but probably only deliverable while they’re standing in your lobby. What happens when you walk down the block? The guys talk about real, meaningful ranking results with Local Falcon. How is your law firm showing up ...  Show more

Discover the high stakes of Google paid ads and online marketing for personal injury attorneys. Learn about the challenges of prequalifying potential clients and creating effective landing pages. Nick is the CMO of a top law firm in Dallas, TX and shares insights, tips and a tric ...  Show more

What do we mean when we talk about web presence, and how exactly can your law firm get it? Hosts Molly Ranns and JoAnn Hathaway welcome legal marketing pro Gyi Tsakalakis to chat about what digital marketing looks like in the current legal landscape. They discuss effective ways t ...  Show more