S07.E13 - Why Story Still Wins in Brand Build...

Does purpose really sell? TOMS helped prove that a business could connect commercial growth with positive impact. Its One for One model transformed a simple shoe purchase into a story millions of people wanted to join. Former TOMS brand leader Justin Herber joins us to examine th ...  Show more

What makes a customer experience memorable? Learn more at https://justcreative.com/podcast In this episode, Jacob Cass speaks with customer experience expert and author Si Elliott about the psychology behind how people experience, perceive and remember brands. Drawing from his bo ...  Show more

In today's episode we are talking all about how to brand and position yourself as a designer or creative... So without further ado, let's get into the show! 

Shout out Georgia Green for the intro! Today's episode is from a while back but is soooo fire. Benji Travis (check him out @benjimantv) stopped by to talk building brand, creating a team to help you win and thinking bigger. A lot of gold here - listen carefully!! Tweet me @gar ...

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Welcome to "Navigating the Brand Journey," the podcast that delves deep into the intricate world of brand. In each episode, we unravel the dynamic interplay between the value chain and the customer experience, shedding light on how these crucial elements shape the identity and su ...  Show more