Late July Snacks: Nicole Bernard Dawes. Crack...

Today’s callers: Cristopher from Chicago wants to expand his family’s salsa brand from farmers markets into retail. Next, Darcy in Australia considers adapting his protein bar brand’s messaging to reach beyond his core enthusiasts. Finally, Seema in Canada seeks strategies to inc ...  Show more

Roy and Ryan were avid outdoorsmen who wanted a cooler that wouldn’t break. So they built one themselves.The result was YETI: a high-end cooler that early retailers thought nobody would buy. But serious outdoorsmen did—and eventually YETI escaped its niche, becoming a status symb ...  Show more

You've built a product, but how do you take it to market? And who even wants it? To answer that, we've set up a unique call between an entrepreneur and an expert. Birna Dröfn Birgisdóttir built a brainstorming tool called Bulby, and is now ready to take it to market — but isn't s ...  Show more

Elita Gluscevic and Stephanie Turzi had an incredible product idea, but suddenly found themselves feeling a little overwhelmed and unsure of where to go next. With a background in marketing and graphic design, the friends knew they wanted to launch a chin-lifting mask based on a ...  Show more

You'll learn from an entrepreneur who took 3 years to get his unique business to take off

For more on Teddy Stratford:   https://www.shopify.com/blog/teddy-stratford-customer-education?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast 
  

Today’s episode comes from the Your Next Move vault and is a conversation between Inc. editor-at-large Tom Foster and the co-founder and co-CEO of Harry’s Inc, Jeff Raider. He is also a co-founder of Warby Parker. Their conversation goes deep on topics like brand building, e-comm ...  Show more