304. Where AI Belongs in Your Marketing Strat...

If you wait until November to plan your brands Black Friday / Cyber Monday promotions, you are already behind. In this episode, Emma explains what you need to prioritize in September to create a stronger, calmer, and more profitable Black Friday and Cyber Monday season. You'll le ...  Show more

Social media never stops and September 2026 has brought 5 marketing updates you need to have on your radar. In this episode, Emma breaks down the latest platform changes across Meta, YouTube, and Instagram, and explains what each development could mean for your marketing strategy ...  Show more

In this episode, I’m diving into a conversation packed with practical, high-impact social media strategies designed to drive real business growth. I break down why social media is no longer just a nice-to-have but a crucial tool for any business looking to scale in today’s lan ...

In this episode, Michelle Thames discusses how to turn social media followers into paying clients. She emphasizes the importance of optimizing your social media profile, including a clear call to action. She also highlights the significance of purposeful posting and using data ...

Victoria Lee joins me to share her insights on how to effectively use social media to grow your business, how developing your personal brand as a CEO positions you as an expert and thought leader, and how productizing your business can increase both your client base and your reve ...  Show more

In this episode, I dive into the complex world of personal vs. business branding on social media and discuss strategies for content creation that align with today’s fast-evolving platforms. We’ll explore why it’s no longer about follower count but about making each piece of co ...