Has Fashion Had Enough of AI?

Has Fashion Had Enough of AI?

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W. David Marx: Fashion Is Bigger Than Ever — but Worse at Rewarding Invention

In the summer of 2007, BoF founder Imran Amed landed in Tokyo for the first time. A young American writer named W. David Marx took him on a menswear tour of the city's back streets of Shibuya and Harajuku. That trip would eventually lead Marx to become BoF's first contributor — a ...  Show more

Who’s Winning and Losing in Beauty’s First Half

Beauty has long been one of the industry’s most reliable growth engines — fragrance boomed post-pandemic, prestige beauty held up better than other categories, and value-driven brands like e.l.f. proved that sharp pricing and marketing could keep consumers spending. But a slowdow ...  Show more

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