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Monobank Gave Away 5 BMWs by Accident | Episode 461

Get the free Core Drives in the Wild guide, behavioral design applied to real products: professorgame.com/WildCD Episode Summary Mykhailo Rogalskyi, co-founder of Fintech IT-Group and the fintech unicorn behind monobank (11 million users), shares how a viral in-app scavenger hunt ... Show more

. 29min 17sec

Your Customers Don't Remember What You Think They Do | Episode 460

Get the free Core Drives in the Wild guide, behavioral design applied to real products: professorgame.com/WildCD Episode Summary Rob breaks down the peak-end rule, the finding from Daniel Kahneman and Donald Redelmeier's 1996 study that people remember an experience by its most i ... Show more

. 13min 30sec

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