How GEO Is Changing the Role of Brand Manager

How GEO Is Changing the Role of Brand Manager

‏التالي

Best of Cold Call: The Bumpy Road to Expanding a Fleet of Electric School Buses

How do you scale innovation in a fragmented system you don’t fully control? That is the challenge Highland Electric Fleets faced as it worked to replace diesel school buses with electric vehicles across the United States. In this episode from 2025, Harvard Business School profess ...  عرض المزيد

Can an AI-Powered Scribe Curb Physician Burnout?

In 2024, Mass General Brigham, the largest health system in Massachusetts, piloted an AI-powered, ambient note-taking and transcription program among a subset of clinicians to address increasing rates of staff burnout and turnover -- largely driven by the administrative burden of ...  عرض المزيد

‏حلقات موصى بها

Cultivating an organizational growth mindset
HBS Managing the Future of Work

“Tiger” Tyagarajan, CEO of professional services firm Genpact, on post-Covid workforce challenges, how to foster a culture of adaptability, and the imperative and benefits of diversity. 

Can My Business Survive This Crazy Economy?
EntreLeadership

Today we’ll hear about:  A business owner trying to navigate a difficult economy   A son deciding who to sell his late father's business to  A new business owner celebrating her team and their success   A leader facing a logistical bottleneck for growth in a specialty sales r ...  عرض المزيد

Controllers Classified: Weathering tariff risks
CFO THOUGHT LEADER

Host Erik Zhou, CAO at Brex, sits down with Richie Mashiko, Fractional CFO, to unpack the financial complexities of running high-growth e-commerce and CPG brands. From measuring the right things to navigating ad spend, pricing strategies, and fragile supply chains amidst tariffs, ...  عرض المزيد

Turning a Problem into an Opportunity
Marketing Against The Grain

As a business leader, how do you think about a recession, and what’s your approach? Hint: It’s not the strongest that will survive, but the ones who respond best to change. Kipp and Kieran give tangible advice on what will make or break your business in the next 24 months, compan ...  عرض المزيد