Why CMOs Get Fired Fast ft. Jessica Apotheker, CMO of BCG

Why CMOs Get Fired Fast ft. Jessica Apotheker...

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An Accountant’s Playbook to Great Marketing ft. Mary Yee

Mary Yee, Senior Vice President of Marketing, Sony Interactive Entertainment, started her career in accounting, not marketing. And, yet here she is. In this episode of Marketing Vanguard, host Jenny Rooney sits down with Mary to unpack how a career that moved from finance to Clor ...  Show more

Why AI Can Never Replace Great Agencies ft. Andy Lopez, CMO of Behr Paint

What happens when consumers love the idea of your product but freeze when it is time to choose?In this episode of Marketing Vanguard, host Jenny Rooney sits down with Andy Lopez, CMO of Behr Paint, to unpack how Behr is turning consumer friction into brand opportunity. Andy share ...  Show more

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