What's the biggest misconception SEOs have about Google's August 2026 Spam Update?

What's the biggest misconception SEOs have ab...

I Hear EverythingI Hear Everything

Up next

Google Spam Update: This episode is about prevention and SEO worst case scenario readiness.

Spam updates and manual actions are hitting sites simultaneously. Kaspar Szymanski, Senior Director at SearchBrothers and former senior member of Google's Search team, has led penalty recoveries for businesses where visibility dropped abruptly and has hands-on experience in websp ...  Show more

 . 1h 3min
The biggest organizational barrier preventing brands from succeeding in AI search

Organizational silos remain the top barrier to AI search success. Siiri Lee, Senior Director of Global Direct-to-Consumer at MANSCAPED, brings over two decades of experience scaling DTC and omnichannel ecommerce operations to the conversation. The discussion covers reframing AI-d ...  Show more

 . 1min 35sec

Recommended Episodes

The Future of SEO
The Digital Marketing Podcast

In this episode of The Digital Marketing Podcast, hosts Daniel Rowles and Ciaran Rogers explore one of the most pressing questions facing marketers today: what does SEO look like in a world dominated by AI search and generative answers? With Google rolling out AI Overviews and AI ...  Show more

 . 30min 39sec
Google Will Kill Your Traffic - Here's How You Adapt | Kevin Indig (Growth Memo)
Ahrefs Podcast

AI Overviews are changing search — but not in the way Google wants you to think.In this episode of the Ahrefs Podcast, Tim Soulo sits down with Kevin Indig to discuss the real impact of AI on search behavior, website traffic, and SEO strategy.Kevin analyzed over 5 billion search ...  Show more

 . 1h 7min
164 - Everything SEO, with Barrett O’ Neil
The Marketing Millennials

On today’s pod, Daniel’s chatting with SEO specialist, Barrett O’Neill about everything SEO-related.  What are the biggest things you can do to boost your page’s SEO ranking today? How will SEO change with the rapid development of AI technology? And what’s the best way to grow yo ...  Show more

 . 28min 6sec
SEO Is Dead… 5 Ways To Save Your Business In 2024
Marketing Against The Grain

Ep. 216 Is Google search traffic in decline? Kipp and Kieran dive into the possible replacements for Google search and what you can do if you rely on Google. Learn more on navigating post-SEO marketing strategies, leveraging B2B creators, and adapting to the AI revolution that's ...  Show more

 . 42min 29sec