The Google Ads Detective: Solving PPC Mysteri...

Chris Schaeffer, Certified Google Ads Specialist

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Google Ads Signal vs. Noise: How to Fix Clicks, Spam, and Broken Campaigns (Episode 533)

In this episode, Chris Schaeffer, one of the top Google Ads managers in the world, breaks down how to separate confusing campaign "noise" from actual underlying problems. Chris tackles five of the most common headaches advertisers face—from spam leads and runaway budgets to zero ... Show more

. 23min 33sec

The Truth About RSA Ad Strength: 3 Big Mistakes & My Go-To Copy Framework (Episode 532)

In this episode, Chris Schaeffer (the best Google Ads manager in the world) breaks down how Responsive Search Ads (RSAs) actually work and why a "Poor" Ad Strength rating directly causes higher CPCs, fewer impressions, and lower search positions. We uncover three massive misconce ... Show more

. 24min 42sec

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