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How Cal AI turned creators into a growth machine — Jake Castillo, Cal AI

On the podcast: the “magic moment” test for whether creators can sell your app, the one number that caps what you can pay them, and why cloning hit apps like Cal AI rarely pays off.Top Takeaways:🥊 Choose creator niches by what the viewer wants, not what the creator does UFC figh ... Show more

. 1h 9min

How WeWard Hit 20M Users Without Paid Ads — Yves Benchimol, WeWard

On the podcast: growing for four years on press and organic alone, affiliate deals as an underexplored revenue stream, and why deciding to pivot is the hardest part.Top Takeaways:🗞️ A PR retainer can beat paid UA for a mass-market app A $3–5K monthly retainer produced months wit ... Show more

. 1h 5min

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