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Your Offer Makes Sense to You. Does It Make Sense to Them?

You understand your business because you live in it. A new customer has only the explanation you give them. Can they picture what you do without needing your background knowledge?In this episode of The Level Up Podcast, Paul Alex breaks down how to describe your offer clearly and ... Show more

. 2min 51sec

Your First Hire Isn't a Rescue Mission

You are overwhelmed, and hiring someone feels like the answer. But can you explain what that person should accomplish? Relief starts with understanding the work you need help completing.In this episode of The Level Up Podcast, Paul Alex breaks down how to define a useful role and ... Show more

. 2min 48sec

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