Cisco Systems & Urban Decay: Sandy Lerner

For decades, a dozen eggs was just… a dozen eggs.No story. No real branding. No reason to care who produced them.Then Matt O’Hayer came along and asked a question almost nobody in America was asking: what if store-bought eggs could be different? What if they tasted better, looked ...  Afficher plus

In today’s special episode, Guy and four former show guests talk with callers about how they can prove the value of their products—and themselves.First, Meagan from Vermont questions whether an experiential pop-up concept for her reusable gift wrap and bags is worth the effort. T ...  Afficher plus

While working for Stanford University in the 1980s, married couple Sandy Lerner and Len Bosack help invent a technology that allows computers of different makes and models to talk to each other for the first time. But they risk financial ruin when they decide to commercialize ...

All great teams need to improvise under pressure, but underpinning this should be a set of tried-and-tested playbooks that let you orchestrate and replicate winning strategies. Cisco's John Chambers created a library of living playbooks — covering culture, acquisitions, crises ...

The year is 1995. The internet starts going mainstream and the dot-com bubble begins its rapid inflation. But 10 years before all of this, a small team of systems administrators made a seemingly simple decision that would turn out to have a monumental impact on these events and w ...  Afficher plus

Sandy Jenkins moves to the gossipy, small town of Corsicana, Texas to work in the town’s world-famous fruitcake factory. Desperate to keep up with his cliquey neighbors, Sandy starts cutting fruitcake factory checks to pay for jewelry, cars, a second home and private jet trips ...