Atari & Chuck E. Cheese's: Nolan Bushnell (20...

Today’s callers: Lindzi from Chicago wants to expand her gourmet marshmallow brand into retail without cannibalizing her high-margin DTC sales. Then, Vivi from Hawaii considers how to best tell her sustainable swimwear brand’s story to a digital audience. And Aly from Los Angeles ...  Show more

In the early 1990’s, Tim League spent $50,000 in savings to lease an abandoned movie theater on the wrong side of the tracks—a shaky experiment that eventually grew into a thriving national chain. As Tim and his wife Karrie built theaters in Austin and beyond, they made a name fo ...  Show more

It’s 1976, and Atari founder Nolan Bushnell is on a mission to launch a family arcade disguised as a pizza parlor. He comes up with a name that’s impossible not to smile at—“Chuck E. Cheese”—and combines pizza, video games, and animatronic entertainment. The chain quickly becomin ...  Show more

This episode is brought to you by Wondery in partnership with Dell Technologies. In honor of small businesses, we’re featuring inspiring stories of successful companies that started out small.In 1972, pinball machines and mechanical games ruled the arcades. Then, Atari founders N ...  Show more

It’s 1982, and after months of bitter fighting, Nolan Bushnell of Chuck E. Cheese’s Pizza Time Theater and Robert Brock of ShowBiz Pizza Place finally strike a legal truce. With the video game market crashing and the novelty of their brands fading, Chuck E. Cheese faces mounting ...  Show more

As Nolan Bushnell's Chuck E. Cheese concept took America by storm, competitors entered the field. In the second part of this two-part episode, Ben, Noel and Max explore how Charles Entertainment Cheese weathered numerous ups and downs through the decades -- along with some pretty ...  Show more