Spanx: Sara Blakely

In the late 1990s, Shep and Ian Murray looked at a shrinking category–men’s ties–and saw an opportunity: a necktie isn’t just functional. It’s expressive. It can signal identity, taste, aspiration. With no fashion experience and no outside investors, the Murray brothers started m ...  Show more

Today’s callers: Christina from California wonders how to build trust with her fragrance brand formulated without allergens. Then, James, also from California, assesses how he can create more brand awareness for his kids' flip flop company. And Ben from Florida evaluates whether ...  Show more

How to find your big idea? Look for it. And look for it. And be ready to act. Spanx founder Sara Blakely was actively seeking a business idea when she thought of Spanx (she shares a never-fail technique). Then she moved fast, found help in the right places, and went all-in. Th ...

Today is Wednesday, April 28, and we’re looking at Skims vs. Spanx.

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Today is Wednesday, February 26, and we’re looking at Victoria’s Secret vs. ThirdLove.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at <a href="https://art1 ...

#359: Boss Mom Founder Dana Malstaff lays out approaches for building an online following, climbing the business ladder, and optimizing your time—even if you don't have much time available in the first place. Podcast show notes available here: https://www.smartpassiveincome.com/s ...  Show more