Following Attention, Not Platforms

Today’s episode is one of the top episodes of 2025, which is why I wanted to bring it back during the holiday season. Hope you enjoy it! 

Today's episode is a fireside chat I had with Warrior Rising, a Nonprofit empowering Veterans in business. I break down how to actually win on social media today. We go deep into platform-specific content strategy, how social media algorithms really work, and why AI is becoming e ...  Show more

“I don't want to play a game where I think I'm going to fail.” Today, join Leila (@LeilaHormozi) as she guests on Behind the Brand with Bryan Elliot to share various aspects of business, from concepts of prioritizing and caring for people, examination of different business strate ...  Show more

I'm joined by Zach Pogrob, entrepreneur and content creator with over 1.5M followers. We discuss how to build a loyal audience in 2024, the importance of associating your brand with a word, three business ideas you can steal, and so much more.🚀  My FREE 5 day email course to lea ...  Show more

Ralph and Kasim discuss why the traditional role of a media buyer is evolving in the age of AI and algorithms. They emphasize the importance of letting the machines do the work and resisting the urge to constantly tweak and make changes. They explain that media buyers now need to ...  Show more

Steve Guilfoile is one of the best relationship builders we've ever met. About a year ago, he and his business partner, Shane Shafer, talked with us about how they successfully built AffordaCare Insurance by providing value to potential customers before ever asking for their b ...