#86 BJ Fogg: The Science of Lasting Change

How does one engineer run 40,000 people with 10 daily numbers, zero hobbies, and a $1 billion bet he made in his first year as CEO? Mario Harik is the CEO of XPO, one of the largest trucking companies in the world. He started as employee #3, learned from Brad Jacobs (who built ei ...  Show more

Joe Liemandt is the principal of Alpha School and the founder of Trilogy Software and ESW Capital. Liemandt dropped out of Stanford to build Trilogy, made the cover of Forbes twice before thirty, became the youngest member of the Forbes 400, then vanished from public life for twe ...  Show more

BJ Fogg: Tiny Habits BJ Fogg is a behavior scientist, with deep experience in innovation and teaching. He’s directed a research lab at Stanford University for over 20 years. He trains innovators to create solutions that influence behavior for good in the areas of health, sustaina ...  Show more

Join Hala Taha for a Live Young and Profiting Podcast Episode with Stanford University Behavior Scientist BJ Fogg. They will discuss innovative habit forming changes to help influence new behavior for good! BJ is an expert in behavior science and is the bestselling author of Tiny ...  Show more

Whether you want to read more books or exercise more regularly, BJ Fogg has good news. “Habits are easier to form than most people think,” he says, “If you do it in the right way.”

As the founder and director of ...

Jocelyn Brady is our guest for the 292nd episode of The Copywriter Club Podcast. Jocelyn is a brain and story coach who helps her clients create more out of their lives. She is a former copywriter whose fascination with neuroscience led her down a new path. Here’s how the convers ...  Show more