#86 BJ Fogg: The Science of Lasting Change

We all know the Steve Jobs who came back in the late 1990s and saved Apple from becoming a footnote. And we've all heard the story of how, in 1985, he was pushed out of the company he'd created. What we don't know is what happened in between. Geoffrey Cain spent years reconstruct ...  Show more

David Baszucki is the co-founder and CEO of Roblox, a platform built around a simple idea: give people the tools and incentives to create together. In this short conversation we discuss how a health decision saved his son's life and how it changed how he eats, why bureaucracy com ...  Show more

BJ Fogg: Tiny Habits BJ Fogg is a behavior scientist, with deep experience in innovation and teaching. He's directed a research lab at Stanford University for over 20 years. He trains innovators to create solutions that influence behavior for good in the areas of health, sustaina ...  Show more

In today’s episode, we delve into the fascinating world of behavior design with BJ Fogg, a renowned behavior scientist and founder of the Behavior Design Lab at Stanford University. BJ’s pioneering work focuses on understanding and influencing human behavior through innovative mo ...  Show more

Whether you want to read more books or exercise more regularly, BJ Fogg has good news. “Habits are easier to form than most people think,” he says, “If you do it in the right way.”

As the founder and director of ...

Join Hala Taha for a Live Young and Profiting Podcast Episode with Stanford University Behavior Scientist BJ Fogg. They will discuss innovative habit forming changes to help influence new behavior for good! BJ is an expert in behavior science and is the bestselling author of Tiny ...  Show more